V1 Sports partners with fusion media strategies

Posted on: Nov 13 2017 | Blog, Press Release

V1 has engaged Fusion Media Strategies (Fusion Media), one of the leading public relations and marketing firms in the golf industry, to handle public relations efforts and promote golf online digital platforms.

“V1 Golf has been a leader and a pioneer in developing video swing analysis tools for over 20-years,” Chris McGinley, CEO of V1 Sports said. “As V1 evolves into a next generation game improvement platform, we wanted to team up with an experienced golf industry PR company like Fusion Media Strategies to assist us in engaging media and developing content through our network of V1 golf professionals, which will be critical for our new and upcoming product launches.”

We have been very fortunate to have thousands of PGA golf professionals nationwide including the game’s leading teachers use the V1 Golf Platform to capture, review and analyze swing video for the creation and sharing of golf lessons and content that deliver instruction to improve performance. The V1 Golf Platform offers pros the ability to teach in a studio using V1 Pro HD software, to teach mobile and on the go using the V1 Pro App, or both.

The V1 Golf App (available for IOS and Android devices) provides video swing capture, analysis and sharing and allows golfers to use the App’s directory to find and send swing videos for analysis to PGA Professionals. In addition golfers that have the V1 Plus subscription can compare their swing to V1 Golf’s library of tour swings.

Fusion Media Strategies (Fusion Media) is directed by 25-year industry veteran Kevin Frisch, who has been a leading public relations and marketing strategist in the golf industry for over 20-years. Kevin has intimate knowledge of the golf landscape and instruction, as a former club professional, along with his years of experience working with leading swing guru Rick Smith.

“Having taught the game of golf and been around Rick and seeing how instruction has evolved over the past 20-years, I am very excited to be working with the leading technology that’s making professionals better teachers and golfers better golfers.”

Fusion Media specializes in coordinating and developing earned media opportunities and exposing clients to millions of consumers in order to maximize brands and increase revenue.

Fusion Media provides services for golf courses, resorts, destinations, golf schools, state tourism bureaus, golf products and sports franchises. In addition, the company provides consulting on golf operations, new golf course developments, as well as professional golf, lifestyle, architectural and sports photography. Visit www.fusionmediastrategies.com.

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